Google Ads management in Metro Detroit
Our Google Ads management helps you reach people searching for your services. We handle your ads and build pages that make it easy to get in touch.
Google Search ads and PPC management
Our initial Google Ads service focuses on Search. We build the campaign around the services you want to promote and the locations where you can provide them.
Campaign planning and setup
We organize keywords, targeting, campaign structure, and ad copy around the services and customers you want to reach. We use negative keywords where relevant to search campaigns. Search ads use a paid budget to reach customers. Our local SEO services work on unpaid Search and Maps visibility, so we treat them as different parts of a plan.
Turn ad clicks into inquiries
We build landing pages for your ads at no extra charge. Each page explains your offer and makes it easy for visitors to call or send a message.
Ongoing management and conversion tracking
We review search terms, targeting, and inquiries to guide campaign changes. Our conversion rate optimization services help make your pages easier to use, so more of your ad clicks can turn into calls and messages.
How working together works
You work directly with Bryce, the person behind Bovud.
Agree on the offer and budget
We discuss the work you want more of, where you serve customers, and your ad budget. Then we get access to your account.
Prepare campaigns and landing pages
We organize Search campaigns, write ads, build landing pages, and set up conversion tracking.
Keep improving your campaigns
We review which ads bring inquiries and use what we learn to improve your campaigns and landing pages.
Your ad budget and account
Your ad budget is paid separately from management. Before launch, we agree on a budget and get access to your account.
Questions about this service
Which Google Ads campaigns do you manage?
We manage Google Search ads for local service businesses.
Is advertising spend included in management?
No. The client pays advertising spend separately from Bovud management.
Do you build the campaign landing pages?
Yes. We build landing pages for your ads at no extra charge and set up conversion tracking.
Do you improve the landing pages over time?
Yes. We improve the words, layout, and forms to help more visitors get in touch. When your page has enough traffic for a useful comparison, we use A/B tests to learn which version works better.
Discuss your Google Ads
Tell us what work you want more of, where you serve customers, and whether you already run ads.